You know that, as a real estate agent, you have to put real estate signs in front the properties you represent. Otherwise, how will people know the house is for sale? But you’re probably wondering if you can use a generic version with nothing but “FOR SALE” and your name and number on it, or if you should invest in custom real estate signs that give people more information and really show them who you are.
Of course, all sign companies are going to tell you that you should spend a lot of money on great custom real estate signs.
But you’re a salesperson, so naturally you’re going to be skeptical. You want more info! Well, here it is. We’ve put together a list of the real reasons that, YES, you do need custom real estate signs.
You need custom real estate signs because…
In this market, you need to do everything you can.
It’s no secret that things are tough these days. We keep hearing that the housing market is starting to pick up, but it doesn’t seem to be happening. In such a flailing market, you obviously need to be 100% on top of your game. A custom real estate sign is a great way to brand yourself by making people familiar with you as an agent.
Include a full-color picture of yourself and make a statement. Your sign is the first impression you make on potential buyers, and you can’t afford to let them get away. You can stand out from the crowd at a time when it really matters with custom real estate signs.
It makes sense from a financial standpoint.
You make a nice commission when you sell a home. You put a lot of time into selling it and you even buy things for the open house: cleaning supplies, cookies to bake, etc. Compared to what you make, the cost of a few custom real estate signs is miniscule. They are a good investment.
Custom real estate signs can be used over and over and over again. They never go down in value. They’ll even be useable if you switch careers for five years and then go back to real estate later. Plus, they’re inexpensive to begin with – they don’t even cost much more than generic real estate signs.
They’re more effective than ever.
Today, you have more options when it comes to custom real estate signs than ever before. Your custom sign can include more than just your name and picture. They can really make you stand out.
How? We’ll tell you just a few ways.
We now offer unique sized real estate signs and sign frames so your sign doesn’t have to look just like everyone else’s. You can make people look twice!
Also, agents are doing a lot more to make their real estate signs different. It’s a new trend to use your sign to really show yourself off. You can include a website, a more fun and less “stuffy” picture of yourself, a new motto and more. Real estate signs aren’t boring anymore!
And, the newest marketing trend has hit real estate signs – hard. QR (quality response) codes are the latest way to advertise. These small, barcode-like graphics can be included on your sign. When photographed with a smartphone, the QR code will automatically take users to a corresponding website. Real estate agents all over the country are using QR codes that bring users directly to a virtual tour of the house they’re interested in!
You can do more with real estate signs than ever before, they’re a smart investment and, let’s face it, in this market – you NEED them.
Check out TheSignChef.com for a comprehensive selection of well-priced, quality real estate signs. Your wallet will thank you.